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The role of technology in enhancing the tourism experience in smart destinations: A meta-analysis
Journal of Destination Marketing & Management ( IF 7.158 ) Pub Date : 2023-08-26 , DOI: 10.1016/j.jdmm.2023.100817
Inés Sustacha , José Francisco Baños-Pino , Eduardo Del Valle

An increasing number of destinations are using smart technology to enrich the travel experience. The aim of this paper is to integrate the findings about how technology affects the tourism experience in smart destinations to provide an overview of its impact. Meta-analysis allows this question to be addressed in a transparent, objective and replicable way by providing unified conclusions based on previous studies that answer similar research questions. In this work, we used a random-effects meta-analysis model estimated with the restricted maximum likelihood method. The results confirm the positive relationship between smart technology and tourism experience, with informativeness and interactivity as the most influential attributes. In addition, there is a negative relationship between security and privacy concerns. This study will help destination managers understand the true scope of smart technology for creating value in the tourism experience and implementing measures to enhance it, thereby increasing visitor satisfaction and earning loyalty.



中文翻译:

技术在增强智慧目的地旅游体验方面的作用:荟萃分析

越来越多的目的地正在利用智能技术来丰富旅行体验。本文的目的是整合有关技术如何影响智能目的地旅游体验的研究结果,以概述其影响。荟萃分析可以根据先前回答类似研究问题的研究提供统一的结论,从而以透明、客观和可复制的方式解决这个问题。在这项工作中,我们使用了用限制最大似然法估计的随机效应荟萃分析模型。结果证实了智能技术与旅游体验之间的正相关关系,其中信息性和交互性是最有影响力的属性。此外,安全和隐私问题之间存在负相关关系。

更新日期:2023-08-26
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