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Smart host-guest relationship in a rural context: The case of Lebanon
Journal of Destination Marketing & Management ( IF 7.158 ) Pub Date : 2024-02-03 , DOI: 10.1016/j.jdmm.2023.100851
Alessandro Inversini , Caroline Aeberli , Salma N. Talhouk

The concept of smartness and smart tourism is gaining traction in the academic world; often applied to developed tourist destinations, this concept could also be applied in rural, developing and emerging areas to enable meaningful actor-to-actor relationships. Results of this research show the importance of focusing on human aspects of smartness for the co-creation of mutual value for host and guests. Based on triangulation of different data sources from a single case study in rural Lebanon, this research outlines how community-based contextual elements and culture, along with appropriate technology literacy auditing, should be considered when designing digital solutions that foster a meaningful and value-driven host-guest relationship.

中文翻译:

农村环境下的智能主客关系:黎巴嫩案例

智慧和智慧旅游的概念正在学术界引起关注;这一概念通常适用于发达的旅游目的地,但也可以适用于农村、发展中和新兴地区,以建立有意义的参与者与参与者之间的关系。这项研究的结果表明,关注人类智能方面对于主人和客人共同创造共同价值的重要性。基于黎巴嫩农村地区单个案例研究的不同数据源的三角测量,本研究概述了在设计数字解决方案以促进有意义和价值驱动的数字解决方案时,应如何考虑基于社区的背景元素和文化以及适当的技术素养审核。主客关系。
更新日期:2024-02-03
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